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THE PROP DATA UPDATE - SEPTEMBER 2018
How to use Content Siloing to
Achieve Success
Though the concept of a silo traditionally has nothing to do with the internet, the term, "Content Silo" has been coined in the digital world. This has recently been developed as a tool to categorise information on a website so that it's easy to find and use. This is done by configuring content in a coherent vertical or horizontal framework where categories are structured so that relevant content converges.
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Why Good Content is More
Important Than Ever
One of the branches of the SEO marketing tree is content, and companies are slowly but surely seeing the benefit of hiring writers who can produce informative, engaging and well-researched articles and advice pieces that consumers want to read. Internet marketing isn't an exact science but people are starting to see that this method of crafting good readable copy is producing results.
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WEBSITE SHOWCASE
Dogon Group Properties
We put together a dark and sophisticated look to showcase some of the most sought after homes in Cape Town and Gauteng.
TAKE A LOOK
CONTENT SHOWCASE
The Fall of the Retail Sector is
Leading to Industrial
Expansion
Since the beginning of the millennium, shopping malls in South Africa were springing up throughout various metropolitan cities. Regional and
super-regional malls began emerging as lucrative commodities as developers and investors capitalised on market conditions. This gave rise to renowned malls such as Gateway Theatre of Shopping in Durban, Sandton City in Johannesburg and Canal Walk in Cape Town.
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Prop Data has proven to be an incredibly powerful syndication platform, which has enabled our business to effortlessly upload, track and manage our agent’s listing quickly and efficiently. Over and above this, their friendly and highly efficient management team has helped us to overcome many challenges. Making our experience with Prop Data a remarkably pleasant one. All of this ensures that we are able to deliver a good service to our agents, which helps our business run optimally.
Silia Brunoe
Regional Manager of Aura International
MANAGEMENT SYSTEM
Did you know?
By adding area profiles and area-specific news, the Prop Data Management System will automatically silo your content together, offering an enriched user experience throughout your website.
INSIDE PROP DATA
A BIG Prop Data welcome to Marc, the latest addition to our Web Development Team.
This month, Robert celebrates a whopping 11 years at Prop Data! Thanks for making PD a fun place to work at, we couldn't do it without you! Congrats Rob.  #Workaversary.
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